A real estate team who needed a brand new look with its marketing material.
Problem
Wynnwood Properties uses extensive look books to preview new home developments to clients. Their old looks books were outdated, looked lower in value, and not adhering to their new brand guidelines. Wynnwood needed to make sure their lookbooks add a luxurious and elevated feel to any development it promotes.
Outcome
Wynnwood Properties uses extensive lookbooks to preview new home developments to clients. Their old lookbooks were outdated, looked lower in value, and did not adhere to their new brand guidelines. Wynnwood needed to ensure their lookbooks add a luxurious, elevated feel to any development they promote.
SKILLS
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Brand Design
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Graphic Design
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Sitemap Design
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Floormap Design
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Photoshop
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Indesign
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Illustrator
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Canva
35%
INCREASE IN WEBSITE TRAFFIC
25%
BOOST IN SOCIAL MEDIA FOLLOWERS
15%
UPLIFT IN PRODUCT SALES
Process
For this project, I collaborated with both a copywriter and a website builder, leading as a creative project manager to ensure the website was built correctly.
For the UX and UI, I developed a creative brief, wireframe, and website mockup for the builder to follow.
Old
New
